Nordic Bangers
I was tasked with the exciting challenge of crafting the design for a new site dedicated to Swedish food products. The brief called for a one-of-a-kind, playful design that would make a lasting impression on customers, and I succeeded in creating a memorable and engaging online experience.
Energy Express
Didriksons
Drivhuset
Service Design – Göteborg Film Festival
I also have experience in service design, where we undertook a project for the Göteborg Film Festival. The objective was to improve the festival’s accessibility and enhance both user experience and usability, not only at the festival itself but also on their website. Various methods were employed in the project to gain a comprehensive understanding of the festival and identify potential issues.
The Business Model Canvas provided an overall perspective of the festival, its offerings, and activities. Our personas represented the target groups we chose to focus on, the customer journey map illustrated the customer’s journey, and the service blueprint detailed the journey from the discovery of the festival to post-festival stages from different perspectives: the customer, frontstage/backstage, and technical aspects, among others.
